Full Attack Motorsports, FAM Detailing

Prepared for Lane AlexanderFounder & Lead Detailer

Track-Bred Discipline.
Mirror-Finish Precision.

Full Attack Motorsports brings a racer’s standards to paint correction, detailing and System X ceramic protection in Chico. Here is how we give your online presence the same finish as the cars leaving your bay.

  • 1377 E. 9th St., Chico, CA
  • Call or text (530) 624-7110
  • System X certified installer

A Brandcore growth presentation  ·  Prepared by Karina Carillo

A Full Attack Motorsports detailer machine-polishing a car door, his reflection mirrored in the corrected paint
Real work, real reflection Paint correction  ·  Full Attack Motorsports, Chico
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Full Attack Motorsports, FAM Detailing
01 Your Craft, Spec’d

The CraftCorrection · Protection · Detailing

A Racer’s Eye
for Every Panel.

Lane Alexander trained in Butte College’s Automotive Technology Program and spends race weekends on track. That precision is exactly what Chico customers pay for, and it should be the first thing they see online.

  • Butte College Automotive Technology graduate, founder and lead detailer
  • On track at Thunderhill, Sonoma, Buttonwillow and Laguna Seca
  • System X certified ceramic protection installation professional

Detailing, not repair, and proud of it

Your site says it plainly: Full Attack is not an auto repair or auto paint shop. Mechanical work goes next door to Chico Car Care; performance upgrades go to partner Afterfire Motorsports. Your bay stays focused on the finish.

Black sports car with ceramic-coated paint beading water under studio light bars
The finish standard: corrected, coated, beading
  1. 01

    Decontamination & Inspection

    Wash, iron decon and clay, then a panel-by-panel look under inspection light before a pad touches paint.

  2. 02

    Multi-Stage Paint Correction

    Machine compounding and polishing that takes swirls, scratches and haze out of the clear coat. No paint applied.

  3. 03

    System X Ceramic Protection

    A certified System X coating that locks in deep gloss, easier washes and long-term protection.

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Full Attack Motorsports, FAM Detailing
02 Customer Conversion Architecture

Chico Market FlowSearch to booked bay

From First Search
to a Booked Bay.

Three moments decide whether a Chico driver books a correction or keeps scrolling. Each one gets a deliberate, measurable fix.

01

Intent routing

Answer “Motorsports or Detailing?” Instantly

Fewer unqualified calls

“Motorsports” in the name leads some searchers to expect mechanical or collision work. Scope badges above the fold (Ceramic Coating · Paint Correction · Detailing) qualify visitors on sight, and repair questions route to Chico Car Care next door.

Every call is a detailing call

02

Service architecture

Make the Coating Tiers Easy to Choose

Higher-value packages

Your Level 1, 2 and 3 Coating Packages deserve side-by-side comparisons with real before-and-after photos, so owners see why correction plus ceramic beats “just a wash” and pick the right tier on their own.

Clear tiers · Confident upgrades

03

Conversion acceleration

Photo Quotes by Text at (530) 624-7110

4-tap photo intake

When you’re on the polisher, phone calls break your focus. A four-tap mobile form sends paint photos, the vehicle and the goal straight to your text line, so you can quote accurately between jobs.

Fast quotes · Zero bay disruption

Proposed digital strategy for Full Attack Motorsports  ·  1377 E. 9th St., Chico, CA

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Full Attack Motorsports, FAM Detailing
03 Custom Website Showcase

Your New WebsiteDesigned for Full Attack

Show What Makes
the Finish Different.

A high-gloss digital showroom that puts your real work first, explains every service in plain language and makes booking effortless from any phone.

  1. 01

    Scope and specialty up front. Paint correction, detailing and System X ceramic are clear before the first scroll.

  2. 02

    Text-first booking. Photo quote requests go straight to (530) 624-7110, with one tap to call, text or get directions.

  3. 03

    Proof that sells. Journal builds, Instagram work and Google reviews sit beside your System X certification.

fullattackmotorsports.com Homepage concept
Concept homepage for Full Attack Motorsports: genuine FAM logo, 1377 E. 9th St. address bar, service navigation and a Reserve Studio Bay panel over a photo of paint correction
Homepage concept built around your real work  ·  1377 E. 9th St., Chico
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Full Attack Motorsports, FAM Detailing
04 Proven Digital Craft

Case StudyUnited Facilities Group

Measured Design,
Built Around Business Growth.

We rebuilt United Facilities Group’s dated website into a clear, confident brand that turns visitors into quote requests. Full Attack Motorsports gets the same discipline.

ufgworks.com Before
The original United Facilities Group website before the rebuild
Before The original site: dated layout, competing messages, no clear next step.
ufgworks.com After
The rebuilt United Facilities Group website designed by Brandcore
After The Brandcore rebuild: one clear promise, a modern brand and a quote request on the first screen.
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Full Attack Motorsports, FAM Detailing
05 3-Day Strategy · 7-Day Custom Build · 60-Day Market Growth

Deliberate SpeedOne dedicated partner from day one

3-Day Strategy · 7-Day Custom Build ·
60-Day Market Growth.

No months-long agency handoffs. Your Brandcore partner shapes the plan in 3 days, our team builds and launches your custom site in 7, and we spend the next 60 growing your local search and reviews.

Phase 01Days 1–3

Strategy with Your Dedicated Partner

A 1-on-1 kickoff that shapes design and booking around your highest-value ceramic and correction clients.

  • Priorities set with your partner
  • Design and booking plan for your best customers
  • Website, mobile and Google growth roadmap
Phase 03Days 11–70

Local Search & Review Growth

Google Business Profile tuning, fresh bay photography and a review engine that turns happy clients into new ones.

  • Google profile, photos and local search visibility
  • Review requests that bring in new clients
  • Ongoing updates with direct access to your partner
1 dedicated partner from day one 10 days to your live custom site 60 days of local search & review growth
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Full Attack Motorsports, FAM Detailing
06 Dedicated Partnership & Next Steps

Your Dedicated PartnerAccount lead

Let’s Make Your Craft
the Standard in Chico.

Karina Carillo
Karina Carillo Senior Client Partner · Brandcore

“Lane, the discipline you bring to every panel at 1377 E. 9th Street should be obvious to anyone in Northern California searching for ceramic protection or paint correction. We’re not here to hand you a template. We’re here to build an online engine that works as hard as you do in the bay, so the right clients find you while your hands stay on the polisher.”

Karina Carillo, your account lead at Brandcore

Full Attack Motorsports · 1377 E. 9th St., Chico, CA 95928 · (530) 624-7110

Next step

Let’s Talk: Your Studio Strategy Session

Thursday at 1 PM or Friday at 2 PM Pacific, or any weekday window that suits the bay. We’ll walk through these ideas against your real week.

Open an email draft to Karina
Choose a convenient date & time (Pacific)

Times are Pacific, weekdays 9 AM to 5 PM. This opens an email draft to Karina, who will confirm a time with you personally. Nothing is booked automatically.

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